The tourism season is a crucial economic driver for various communities in British Columbia, but it often intersects with wildfire season. This summer, a number of events in the BC Interior have been modified or called off due to smoke and fire conditions. The tourism sector emphasizes that the lasting effects of a smoke-filled summer have significantly impacted communities.
Jonathan Arkle, the president of the Apple Race Series Society, expressed disappointment over the cancellation of the Triathlon National Championships scheduled for Kelowna on Aug. 9 due to concerns about the health implications of heavy smoke in the area. Environment Canada has issued an air quality alert for BC’s south and central Interior, warning of health risks from prolonged exposure to high smoke levels.
The Fat Dog 120 trail race, slated to commence on Aug. 7, was also canceled just over a week before more than 1,000 participants were expected to gather in Manning Park. Race director Erik Bird cited safety concerns related to ongoing wildfire activity in the area. Registrants will receive a 50% race credit refund, but the financial implications of the race cancellation are still being assessed.
Acknowledging the direct impact on staff, vendors, local businesses, and athletes, Bird highlighted the broader repercussions of canceling one of Canada’s major trail races. Despite the disappointments, he looks forward to hosting the race next year.
In response to the wildfire conditions in the Okanagan region, the Bush Babes Trail Running organization has secured event cancellation insurance for future races, ensuring full refunds for registrants if events are called off.
Cassandra Zerebeski, president of Tourism Kelowna, mentioned that despite event cancellations and smoke concerns, tourists are still visiting the area. However, there is an increased level of caution among tourists, with some rescheduling their trips due to air quality worries. Tourism Kelowna is actively promoting indoor recreational options like wine tasting, shopping, and spas to counteract the negative perception caused by past travel bans during wildfires.
While some events have been canceled, others like the Kamloops Rib Festival are proceeding as planned, with organizers adapting to the smoky conditions. The dragon boat races that were to accompany the festival, though, were canceled due to health risks. Nicole Diavolitsis, a rib cook at the festival, emphasized the hope for community support despite the smoky environment.
